About Us

Made to Fit, Made to Protect and Made Here! Established in 1988 by Robert Bartley, in Whanganui, New Zealand, Ali Arc Industries started manufacturing Bullbars largely for the light commercial vehicle market in New Zealand. As New Zealanders passion for these vehicles grew, from the Toyota Land Cruiser to the Toyota Hilux, the Ford BT-50 to the Ford Courier and Ford Ranger, the Mitsubishi Triton and more so we have continued to grow and develop our business.

Along the way we’ve added nudge bars, load carrying racks, rear guards, steps and Sportzbars. We’ve also expanded into building truck replacement bumpers for the standard and heavy truck fleet.

All Bar. No Bull. Whether you’re a farmer who needs a reliable workhorse, or a tradie who needs your vehicle to keep you moving, we take the dent out of accident. Talk to us today about how we can pop off a dented bull bar or nudge bar and pop on a new one, with the minimum delay to your business.

We know your family vehicle is a taxi, a towing machine, and a significant investment and our bull bars and nudge bars take the bumps and knocks so your vehicle continues to look as good as new.

With you in mind we continue to design and deliver products for more than 18 truck and 14 motor vehicle brands including Ford, Toyota, Mitsubishi, Nissan, Volvo.

We are committed to designing & building the best fit-for-purpose bull bars, nudge bars, load carrying racks, sidebars and steps and have a full-time product design & development specialist on site. If there’s something you’re looking for, if you have a specific need, contact us and our team will work directly with you to deliver a solution.

Our team are trained to provide you with customer support, technical advice, and after-sales service.

Ali Arc Industries is a member of the Bartley Group.